Summer Search has been using Signal Vine for a year to help Bay Area students take timely action on important milestones in their college application process. Through Signal Vine, these Bay Area students receieve personalized text messages that help them complete tasks such as registering for the SAT, completing the FAFSA, and submitting a housing deposit for college.
Summer Search has seen response rates as high as 88% and students have said the text messages serve as reminders to take action.
Summer Search reached out to researcher Dr. Ben Castleman about his studies involving texting. According to Dr. Castleman, he and his colleagues "have conducted numerous studies since 2013, and we consistently find that using text messaging to help students navigate complex decisions at critical junctures in their postsecondary trajectories can generate substantial improvements in college access and success—whether it’s reducing summer melt, accessing financial aid for the first time, or renewing aid once students are in college."
Hearing about Summer Search's successes inspires us to work that much harder to help organizations improve student outcomes.
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Thanks, Summer Search, for helping students succeed to and through college!